About Randy Marion Chevrolet GMC of West Jefferson
Since 1990, the Randy Marion Automotive Group has been built on one enduring principle: earn the trust of every customer through honest service, transparent pricing and a genuine commitment to the communities we call home. From a single rooftop in Mooresville, that foundation has grown into one of the most respected automotive networks in the Southeast, spanning over 14 dealership locations across North Carolina and Florida. Randy Marion Chevrolet GMC of West Jefferson is a proud member of that group, bringing the same family-owned values and King of Price philosophy to local drivers across Ashe County and the High Country.
As a family-owned dealership backed by the resources of a regional automotive group, we offer something you won't find at a standalone lot: the personal touch of a community dealer combined with the inventory depth and buying power of a multi-brand network. Whether you're searching for a new Silverado 1500 to handle mountain roads year-round or a budget-friendly used car in North Carolina, our West Jefferson team has the selection and the expertise to help.
Why Choose Randy Marion Chevrolet GMC of West Jefferson?
Our commitment to customers extends well beyond the moment you drive off our lot. Here's what sets our West Jefferson Chevy dealership apart:
- King of Price Guarantee: Randy Marion has built his reputation across North Carolina by putting customers first and pricing fairly. As the King of Price, our dealership is designed to be your first and only stop for an appealing payment plan on a high-quality new Chevy or used car.
- Randy Marion Automotive Group Backing: With access to the resources and inventory network of a 14-plus location auto group, it's significantly easier for our team to locate the exact vehicle you want at a price you can comfortably afford.
- Certified Pre-Owned Inventory: Our Certified Pre-Owned Chevy vehicles come with warranty coverage and additional benefits, giving you the confidence of a like-new purchase at a pre-owned price.
- Affordable Used Vehicles: Shoppers working within a tighter budget will find a strong selection of used cars under $20,000 on our lot to ensure local drivers have access to quality options that won't break the bank.
- Easy Trade-In & Sell: Value your trade-in and get top dollar at our West Jefferson dealership, or sell your car for cash quickly without the hassle of private-party listings.
- GM-Certified Service Center: Our highly trained technicians handle everything from a fast Blazer oil change to major Silverado HD repairs. Schedule Chevy service online anytime.
- Sunbit Service & Parts Financing: Unexpected repairs don't have to derail your budget. Our Service Now, Pay Over Time program through Sunbit makes it easy to get the work done and manage the cost on your schedule.
The Randy Marion Story
Randy Marion founded his automotive group in Mooresville, NC, in 1990 with a philosophy that still drives every dealership in the network: build a business on trust and integrity, and long-term loyalty will follow. More than three decades later, that philosophy has produced one of the most decorated and expansive dealer groups in the Southeast representing brands including Chevrolet, GMC, Ford, Cadillac, Buick, Subaru, Chrysler, Dodge, Jeep, Ram and more across North Carolina and Florida.
Randy Marion Chevrolet GMC of West Jefferson carries those founding values into every interaction at our High Country dealership. The Randy Marion name isn't a corporate label, but rather the name of a man still actively invested in the people and communities his group has served for over 30 years. Learn more about Randy Marion and the King of Price philosophy today.
Proudly Serving West Jefferson, Boone & Ashe County
Randy Marion Chevrolet GMC of West Jefferson is your go-to Chevy dealer in North Carolina for drivers throughout Ashe County and the surrounding High Country region. We treasure this community deeply and love its local gems, such as The New River, the second oldest river in the world.
Whether you're coming from Boone, Jefferson, Sparta or across the Tennessee state line, our dealership is conveniently located and stocked with new Chevy vehicles, used cars and trucks for sale, and a full-service GM-certified shop ready to handle whatever your vehicle needs. We understand that West Jefferson drivers have specific needs, from capable trucks and SUVs that hold up to mountain terrain and unexpected winter weather, to reliable daily drivers for the long stretches between here and the next city. Our team is here to match you to the right vehicle, the right payment and the right long-term service relationship.
Meet Our General Manager: Josh Harrold
For over 23 years, Josh Harrold has proudly served drivers in the West Jefferson community, building lasting relationships and helping generations of customers find the right vehicle. But his connection to the automotive industry started long before that, growing up in a family where both his father and grandfather were dedicated to serving local car buyers.
With a lifetime spent around dealerships and decades of hands-on experience, he brings deep industry knowledge, hometown values, and a commitment to treating every customer like family. He's part of the reason why working with Randy Marion Chevrolet GMC of West Jefferson is such a singular experience.
Visit Randy Marion Chevrolet GMC of West Jefferson Today
Ready to experience the Randy Marion difference? Visit our West Jefferson dealership to explore our new Chevy and GMC inventory, browse our used vehicles for sale, or contact our team to schedule a test-drive and discuss financing options. We look forward to welcoming you to the Randy Marion family.